Cycling in and around Birmingham England
Want to improve the experience of travelling by train with bicycles, for both cyclists and non-cyclists?
London Midland and CycleHack HQ invite you to a creative day to explore travelling by train with a bicycle. Working together, we want to make travelling with bikes more enjoyable for cyclists, non-cyclists and staff. The London Midland CycleHack Challenge will be a full day of ideas, action and experimentation.
CycleHack events are energetic, active sessions where people come up with ideas and start to build them. We are looking for both cyclists and non-cyclists to improve cycling by sharing their ideas and experiences.
The day includes:
What is CycleHack?
CycleHack is a global movement on a mission to make the world more sustainable by reducing the barriers to cycling. CycleHack draws people together to generate solutions to enable them to cycle in their neighbourhoods with ease.
What happens at a CycleHack Challenge?
People from all sorts of backgrounds and skills come together around a specific challenge. Hands-on research exercises, collaboration and testing your ideas out in the real world. Previous experience on the topic is not necessary, just bring your enthusiasm!
What is London Midland?
London Midland is a major train operating company. Since 2007, the company has run train services throughout the West Midlands into Birmingham, London and to Liverpool. London Midland’s 173 trains, 2558 employees make over 75 million customer passenger journeys each year.
What is Labs by London Midland?
Labs by London Midland is based at Aston University in the heart of Birmingham, set up to leverage technology to improve the customer experience. We do this by developing technology partnerships, harnessing technological innovations and with an accelerator programme to fast track start-ups in the market. Improving customer experience is the sole focus of the initiative utilising employee and customer research to identify primary areas of focus, ensuring customer needs remain at the heart of all future developments. Labs is a first in the UK rail industry.
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